![]() ![]() ![]() More importantly, he made you look at the same story everyone else was discussing from an angle you hadn’t considered. He also was exceptional at effortlessly weaving narratives. His secret? The old military training rule: “The more we sweat in training, the less we bleed in war.” Your average talk radio host wings it by showing up, flipping through a newspaper and depending heavily on callers. And most amazingly, almost always, with the exception of say, the president or someone extremely coveted, he had no guests whatsoever. What always amazed me when listening to Rush was how effortless he made it all sound for three hours every day, with no one to lean on. His fans were referred to as “dittoheads” - because they often replied “Ditto” to his professed opinions or to the compliments of previous callers. According to his official website, the Missouri-born host had 27 million people tuning in on a weekly basis. Limbaugh started with 56 stations he ended with more than 600. Rush’s talk radio career began in 1988, and he quickly caught fire on the national level. You would never have known that he was sick and suffering, and that’s a testament to his talent (“On loan from God,” he’d often quip) and his commitment to his craft. So, to me, it was a marvel that Limbaugh was able to perform at such a high level sitting behind his golden EIB microphone in his final weeks and months. My mother also battled advanced-stage lung cancer, and I saw how it devastated her in her 15-month fight. ![]() He had battled Stage 4 lung cancer for more than a year, working when he could while undergoing treatment. Rush Limbaugh passed away Wednesday at the age of 70. The GOAT (greatest of all time) of political talk radio. ![]()
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